Spokane's New Real Estate Powerhouse: What The Agency's Latest Move Means for You

Lucía Torres · 2026-10-29

The Agency just planted another flag in the Pacific Northwest, and this one's in Spokane. It's the sixth Washington office for the brand, joining Seattle, Bainbridge Island, Camano Island, Port Townsend, and Vancouver. But this isn't just about expansion—it's about bringing a fresh, boutique approach to a market that's ready for something new. ### The Team Leading the Charge Greg Link Jr. and Bobby Carmody are the managing partners behind The Agency Spokane. If those names sound familiar, it's because they also run The Agency Coeur d'Alene. Living and working on both sides of the Washington-Idaho line, they've got a front-row seat to how buyers move through the region. They understand the nuances—what draws people to Spokane versus Coeur d'Alene, and how to match clients with the right community. "Spokane has everything people are searching for right now: space, affordability, four true seasons and a community that really shows up for each other," says Mauricio Umansky, CEO and Founder of The Agency. "It's a market with a strong foundation and room to grow, offering an exciting opportunity for a brand like The Agency to make a meaningful impact. Greg and Bobby have already built something special in Coeur d'Alene, and we're thrilled to bring The Agency to Spokane with them." ### Why Spokane, Why Now Spokane is having a moment. With no state income tax and a cost of living that's far below the coasts, it's attracting remote workers, families, and retirees alike. The city offers a rare blend of big-city amenities and small-town charm—think a vibrant downtown, farmers markets, and a thriving arts scene—all without the gridlock. Outdoor lovers are spoiled for choice. The Spokane River runs right through town, perfect for kayaking or paddleboarding. Liberty Lake and Lake Coeur d'Alene are just a short drive away for boating and swimming. In winter, Mount Spokane is the go-to for skiing and snowboarding. And let's not forget the local festivals: Hoopfest, the largest 3-on-3 basketball tournament in the world, and Bloomsday, a 12K run that draws tens of thousands of participants each year. Location-wise, Spokane is a gateway. Idaho is minutes away, Montana is a two-hour drive east, and Canada is three hours north. That makes it a perfect base for weekend getaways or a lifetime of exploration. ### A New Kind of Brokerage for Spokane James Ramsay, EVP of The Agency's Franchise Division, sees Spokane as a natural fit. "Spokane draws a wide range of buyers—remote professionals leaving the coast, families looking for room to grow, retirees, and second-home owners who want a lake cabin within reach," he says. "Greg and Bobby understand those buyers because they've already been serving them across the region. They're well positioned to build a modern yet boutique brokerage that reflects the personality of Spokane while giving clients the reach and resources of The Agency's global platform." That global platform is a big deal. The Agency has a presence in major markets around the world, which means Spokane sellers get exposure to international buyers, and buyers relocating to Spokane get a trusted resource on the ground. ### What This Means for You If you're thinking about buying or selling in Spokane, here's what The Agency's arrival could mean: - **More personalized service:** A boutique brokerage means you're not just a number. You get agents who know the neighborhoods and are invested in your outcome. - **Global reach, local expertise:** The Agency's network can connect you with buyers or sellers from outside the region, while still keeping the hometown feel. - **A fresh perspective:** Greg and Bobby bring experience from Coeur d'Alene, where they've built a successful operation. They know what works and are ready to adapt it to Spokane's unique vibe. "Spokane offers a rare mix of big-city amenities and small-town connection. Bobby and I are excited to bring a fresh approach to real estate in a market with so much potential," says Link. Carmody adds, "We see an opportunity to build on Spokane's strong sense of community while bringing a more connected, collaborative approach to real estate. With The Agency's global network and resources behind us, we can create new opportunities for our clients while staying true to the local relationships that matter most." The office is located at 2818 North Sullivan Road #29, Spokane, WA 99216. If you're in the area, stop by and say hello. The team is ready to help you navigate the Spokane market—whether you're buying your first home, selling a family property, or looking for that perfect lake cabin.