SweetWater Brewing Founder's Telluride Home Hits Market After a Stunning Revamp

Lucía Torres · 2026-07-21

LIV Sotheby's International Realty is proud to announce that the Telluride home of SweetWater Brewing Company founder Freddy Bensch and his wife, Jennifer, is now available following an extensive remodel. Offered by LIV Sotheby's International Realty global real estate advisor Sally Puff Courtney at $13,400,000, this mountain residence pays homage to Telluride's past while boasting modern luxury and convenience at every turn. ### A Historic Gem Reborn Originally built in 1900, the 3,803-square-foot Victorian home is part of Telluride's National Historic District. With a stellar team including Tommy Hein Architects, Tandem Custom Builders, and Tribe Interior Design, the five-bedroom mountain residence has been completely reimagined over the past two years while honoring its roots. Think back to the days when Telluride was known as a mining town, rather than the world-class ski destination that now beckons guests from around the world. The owners combined their love for Telluride and their creativity to transform the home. "There are very few opportunities to thoughtfully preserve a home from this era while preparing it for another century of life," the Bensch couple explained. "From the beginning, we viewed ourselves as stewards of the property rather than simply developers. We wanted to respect its story and ensure that its historic character remained an important part of the neighborhood for generations to come." ### Preserving the Past, Embracing the Present The Bensches were careful to preserve the home's original street presence by maintaining its historic facade, including the original clapboard siding and trellis. Inside, the couple thought through every detail. Finishes were selected with longevity and quality in mind. The kitchen is equipped with Miele, Wolf, and Sub-Zero appliances. The residence includes five bedrooms, including a bunk room and a detached guest suite that offers privacy or income potential. ### Designed for Mountain Living The entertainment room is an ideal gathering place after a day on the slopes or trails, and there's a ski room for storing gear. A heated garage of over 250 square feet offers plenty of space for vehicles and extra storage. The snowmelt system keeps the driveway and sidewalks easily accessible in winter months. "It's luxurious without feeling overly formal, and every room was designed to be enjoyed, whether you're entertaining a large group or spending a quiet evening with family," said the couple. Freddy is the founder of SweetWater Brewing Company, which he built into one of the country's most recognized craft breweries before its sale. His unique perspective on creating something from scratch clearly shows in this property. It's not just a house; it's a story of stewardship and vision. ### Key Features at a Glance - **Location:** Telluride National Historic District - **Square Footage:** 3,803 square feet - **Bedrooms:** 5 (including a bunk room and detached guest suite) - **Price:** $13,400,000 - **Architecture:** Victorian, built in 1900 - **Notable:** Heated garage, snowmelt system, ski room, high-end appliances This home is more than just a place to live; it's a piece of Telluride's history, carefully restored for a new century. If you're looking for a property that blends historic charm with modern luxury, this might be the one.