Tennessee Team Decodes Today’s Buyer at Inman Connect Nashville

·
Listen to this article~3 min
Tennessee Team Decodes Today’s Buyer at Inman Connect Nashville

The Agency’s Tennessee team, including Scott Coggins and Becky Cope English, represented at Inman Connect Nashville. They shared insights on decoding today’s buyer, embracing AI, and staying ahead in a changing market.

In Nashville, music is the backbone of community. And in real estate, community is built through genuine connections, strong networks, and a commitment to continuous learning. On April 22, Inman on Tour Nashville brought that spirit to life at The Country Music Hall of Fame. This leading industry conference united top-producing agents and innovative changemakers to share insights and explore the evolving tools reshaping real estate. ### The Stage Was Set for Real Talk Bringing their own insight and experience to the stage were The Agency Nashville’s Managing Partner, Scott Coggins, and The Agency Chattanooga’s Managing Broker, Becky Cope English. With “what’s next” as the driving theme, they explored what it truly means to appeal to the modern buyer. The answer? Embrace technological innovation while rising to meet a client base that’s more informed and discerning than ever before. ![Visual representation of Tennessee Team Decodes Today’s Buyer at Inman Connect Nashville](https://ppiumdjsoymgaodrkgga.supabase.co/storage/v1/object/public/etsygeeks-blog-images/domainblog-b8118a9c-5770-4880-b684-b9b696622c23-inline-1-1778716888707.webp) ### Panel One: The Evolving Intelligence of Buyers Becky Cope English sat on a panel alongside Realty Executives Scott Wilson, moderated by Katie Kossev of Side. She spoke about the evolving intelligence of today’s buyers and sellers. These clients have unprecedented access to innovative tools. In this changing competitive landscape, the panel drove home one key point: agents must maintain an edge and clearly communicate the value they provide. ### Panel Two: AI in Real Estate Later, Scott Coggins took the stage with Jerimiah Taylor of BrokerBot and Brian Hoialmen of Lofty. They dove deep into AI in real estate and the growing number of technological advancements at our fingertips. Moderated by Kevin Hawkins of WAV Group Communications, the discussion focused on adaptability. The takeaway? Use the right tools to stay on top of your game. ### Key Takeaways for Agents If you missed the event, here’s what you need to know: - **Know your value.** Modern buyers can research online, but they can’t replicate your local expertise and negotiation skills. - **Embrace AI wisely.** Tools like BrokerBot and Lofty can streamline your workflow, but they’re not a replacement for human connection. - **Stay adaptable.** The industry is moving fast. The agents who thrive are the ones who keep learning. ### Why This Matters for Your Business The modern buyer isn’t just looking for a house. They’re looking for a partner who understands their needs and can navigate a complex market. By staying ahead of trends and investing in the right tools, you position yourself as that trusted advisor. Hats off to Scott and Becky for representing The Agency and our Nashville team as real estate thought leaders at Inman Connect. Well done.