The Agency Grows: New Franchise Sales Team Leaders Announced

Lucía Torres · 2026-02-03

While a lot of the real estate world seems to be pulling back, The Agency is doing the opposite. They're leaning in, and the proof is in the people. It's not just about opening 30 new offices next year. It's about the talent driving that growth from the inside. We're thrilled to welcome four incredible new leaders to the franchise sales team. And we're celebrating a major, well-earned promotion for a key veteran. This isn't just an expansion; it's a strategic power-up. ### Meet The Agency's New Franchise Leaders Let's get to know the fresh faces who are going to help shape our future. - **Scott Mitchelson, SVP of International Growth**: A global expansion expert with a track record of smashing goals. - **James Corcoran, SVP Strategic Acquisitions**: Brings over 20 years of experience in scaling businesses and guiding major transformations. - **Jeff Jabbora, VP Franchise Sales**: A top producer with deep roots in premier brands and a proud Marine Corps veteran. - **Laurie Popp, VP Franchise Operations**: Over 30 years of real estate wisdom, focused on building sustainable, people-first businesses. And a huge, heartfelt congratulations goes to **Ricardo Beer**, who is now SVP of Franchise Sales for North America, Central America, and South America. His leadership has been invaluable. ### What This Team Brings to the Table This isn't just a hiring spree. Each person adds a specific, powerful layer to our capabilities. Think of it like building a dream team where every player has a championship-winning skill. Jeff Jabbora, for instance, doesn't just know franchise sales. He's lived it at the highest levels with brands like Sotheby's and RE/MAX. He understands what it takes to win in the luxury space and execute high-performance sales strategies. His military background speaks to a discipline and focus that's rare. Then there's Laurie Popp. In a world obsessed with quick wins, she's the voice for building something that lasts. Her three decades of experience mean she's seen what works and what doesn't. She partners with leaders to strengthen culture and put scalable systems in place. It's the behind-the-scenes work that makes explosive growth possible without everything falling apart. ### Driving Global and Strategic Growth Scott Mitchelson's role is all about looking beyond the horizon. His results speak for themselves—surpassing sales goals by 162% in his first year and spearheading entry into new international markets. He's the engine for our global vision. James Corcoran complements that perfectly. His expertise in strategic acquisitions and enterprise transformation means we're not just growing; we're growing smart. He knows how to integrate, streamline, and turn a bigger footprint into a more efficient and powerful operation. As one industry leader once noted, *'Growth is never by mere chance; it is the result of forces working together.'* That's exactly what's happening here. These individuals, together with Ricardo Beer's elevated leadership, represent a cohesive force aimed at deliberate, sustained expansion. ### Why This Matters for Our Network For our professionals and partners, this means more support, sharper strategy, and a clearer path to growth. It means having leaders who've been in your shoes and know how to build a thriving business. They're here to provide the tools, the strategy, and the partnership to help you succeed. This team expansion is a clear signal. While others consolidate, we're investing—in talent, in global reach, and in the operational backbone that supports long-term success. The future isn't just about more offices; it's about better partnerships, driven by some of the best minds in the business. We can't wait to see what we build together.