The Agency x rennie: Redefining New Development

Lucía Torres · 2026-05-13

The real estate industry is changing fast, and developers need more than just a listing agent. They need a partner who can handle everything from the first big idea to the final sale. That's why we're excited to introduce The Agency x rennie, a new collaboration that brings together two powerhouses to transform how new development projects come to life. This isn't just another partnership. It's a fully integrated platform designed to take a project from concept to sellout without losing momentum. Think of it like having a dedicated team that covers every single step, so you never have to worry about gaps or handoffs. ### Why This Matters for Developers Developers today face a complex market. They need data to make smart decisions, creativity to build buzz, and a sales network that can reach buyers anywhere. That's a tall order for one company. But with The Agency x rennie, it's all under one roof. rennie, a Vancouver-based consultancy with over 50 years of experience, brings a data-driven approach that has shaped some of the most successful projects across North America. They've built a proprietary tech platform that gives clients a real edge. The Agency adds global reach with over 3,500 agents across 150 offices in 14 countries, plus top-tier marketing and PR teams. Together, they offer a seamless experience. Here's what that looks like: - Pre-development strategy and market intelligence from rennie's research platform - Branding, marketing, and PR from The Agency's creative and media teams - Global buyer reach through The Agency's international sales network - Experienced leadership from pre-construction to closing  ### A Partnership Built for the Long Haul "Developers today need a strategic partner capable of anticipating market shifts, crafting compelling narratives, and connecting with buyers on a global scale," said Mauricio Umansky, CEO and Founder of The Agency. "Our partnership with rennie creates a seamless, end-to-end platform designed to cover all the bases." This isn't just talk. The partnership already has projects in motion in Hawaii, New York City, San Diego, and Washington. It's poised to create a real shift in how new development gets done, bringing strategic tools and cohesive partnerships to the forefront.  ### What This Means for You If you're a developer or a professional in the new development space, this collaboration means you can stop juggling multiple vendors and start working with a single, trusted team. You get data-backed insights, creative storytelling, and a sales machine that reaches buyers across the globe. It's all designed to make your project more successful, from start to finish. To learn more about The Agency x rennie's services and to make a formal inquiry, visit theagencyrennie.com.