World Cup 2026: Should You Rent Out Your Home?

Lucía Torres · 2026-06-10

Is the beautiful game coming to your backyard? Before you turn your home or rental into a short-term win, there are rules to know and play by. The Agency's experts in Boston, New Jersey, Seattle, Los Angeles, Miami, and Dallas share their guidance. As the World Cup drives high short-term rental demand in your market, what should property owners consider before renting out their space? We asked top agents across the U.S. to break it down for you. ### Boston: Legal First, Then Logistics **Eric Rollo, The Agency Boston** Property owners need to start with the legal stuff. Certain municipalities have strict short-term rental rules, including registration, inspections, and fees. There may also be local or state tax implications. If your unit is in a condo building or a rental, check your condominium documents, rules, or lease for any restrictions on short-term stays. Even if there are no restrictions, be mindful of building rules your guests might break, which could hit you with fines. Also, consider your personal belongings. You might want to get an insurance policy to protect your property and its contents. It's better to be safe than sorry. ### New Jersey: Near MetLife, Demand Will Surge **Jennifer Darby Metzger, The Agency Rutherford** In Northern New Jersey, demand is expected to surge due to proximity to MetLife Stadium, where several major World Cup matches including the Final will take place. Before listing, we advise owners to first check if the town, building, or HOA permits short-term rentals. Then, look into insurance coverage and liability. Finally, think about pricing strategy and operational logistics like cleaning, guest communication, and security. ### Seattle: Don't Sacrifice Long-Term Stability **Jen Cameron, The Agency Seattle & The Agency Seattle | Eastside** Property owners see a big opportunity during the 2026 FIFA World Cup, especially in Seattle where hotel inventory will be stretched and rates will surge. But before jumping in, look at the full picture, not just the short-term upside. If you already have a strong long-term tenant, there's real value in stability. Giving that up for a few lucrative weeks can backfire if the market softens later or the property sits vacant. A reliable tenant who cares for the home and renews consistently is often worth more over time than a temporary revenue spike. Ultimately, the World Cup is a tremendous opportunity, but the owners who benefit most are those making strategic decisions that protect their asset's long-term value. ### Los Angeles: Weigh Risk vs. Reward **Zach Goldsmith, The Agency Beverly Hills** Property owners should consider risk vs. reward first. How much do you stand to make versus what it will cost you to live somewhere else temporarily? Also, factor in any wear and tear on your home. It's a simple equation, but easy to overlook in the excitement. ### Miami: Luxury Travelers Expect Hotel-Level Service **Ana Uribe, The Agency Miami** Demand during the World Cup will be extraordinary, especially in luxury destinations like Miami Beach and surrounding waterfront communities. But before listing, verify whether short-term rentals are legally permitted in your specific zoning district or condo association. Many international visitors will be high-net-worth individuals expecting hotel-level service, privacy, technology, and premium amenities. Properties that are professionally managed and properly prepared will perform best. Don't underestimate what it takes to meet those expectations. ### Dallas: Key Considerations **D.** In Dallas, the focus should be on compliance and preparation. Check local regulations and make sure your property is ready for guests. The demand will be high, but so will the competition. Stand out by being professional and prepared. ### Final Thoughts Before you list your place, ask yourself these questions: - Is short-term renting legal in my area? - Do I have the right insurance? - Am I willing to lose a long-term tenant? - Can I provide the level of service guests expect? The World Cup is a once-in-a-lifetime opportunity, but smart planning is key. Do your homework, and you could score big. *This article was originally published by The Agency and has been adapted for clarity.*